In an over-informed society, struggling to maintain a highly intellectual conversation, BANAL arrives inviting us to relax.
Sometimes the most laid-back encounters, the ones that seem less important, are the ones that most transcend in our minds and fill us with memories. BANAL is the license we give ourselves to enjoy life without pretensions, to share the table with friends, to toast and laugh out loud.
This project, whose branding was done by VVORKROOM, is located in the city of Queretaro in México. The project celebrates simple conversations that provoke laughter.